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Launch of new male only clothing store at the 2019 Olympia Horse Show

Targeting a specific gap in the market, EquestriMen is all set to open their doors at this year’s Premier Christmas Show with an amazing collection of clothing just for the male audience.

Leicestershire, November 2019: Quality, style and comfort – the three main priorities for the new equestrian clothing company EquestriMen. Spotting a shortage within the market, the one and only target is the male rider with the store stocking an impressive range of high- end clothing brands, including lines for teenage boys and children of 4+. All of which will be revealed at Olympia Horse Show this year.

To give you a taster of what will be available; Kingsland, Animo, Pikeur and Anna Scarpati are to name a few brands that will be on show at the stores first exhibition. For founder Rebecca Farrer, stocking premier equestrian labels to offer male riders the very best range was at the forefront of creating the brand and she commented:

‘The equestrian retail industry has always been an area I have been involved in and for some time I have been contemplating where the space in the market was to create a brand. After much thought and research, male riding clothes was identified and over the past year I have been turning concept into reality to bring forward EquestriMen both as an exhibition store and online shop.’

When asked about Olympia Rebecca commented further: ‘With the Christmas crowds flocking, Olympia Horse Show is a natural platform to get the store off the blocks and really let the equestrian world know what EquestriMen is. I really am looking forward to the week and showcasing the brand.’

The event runs from the 16th-22nd December in London, with top class dressage action at the beginning of the week, followed by world class jumping and entertainment for all the family throughout.

EquestriMen will be located at stand H272 and whatever discipline you ride in, it will be well worth the visit. There will be brilliant show offers and competitions available for the launch of this great new brand.


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